
When MS Dhoni, former Indian cricket captain slipped into the packed stands of Arthur Ashe Stadium on September 3, 2025, the buzz in New York shifted from tennis to cricket for a few bewildered minutes. The 44‑year‑old icon, who hung up his international boots on August 15, 2020, was there not to play but to watch Novak Djokovic battle Taylor Fritz in a men’s singles quarter‑final at the US Open 2025New York. The result? Djokovic prevailed 6‑3, 7‑5, 3‑6, 6‑4, but Dhoni’s denim‑on‑denim entrance stole the headlines.
Background: Dhoni’s Sporting Legacy
Few names command as much reverence in Indian sport as Dhoni. Over a 15‑year international career he amassed 90 Test caps, 350 One‑Day Internationals and 98 T20 matches, steering India to all three ICC white‑ball trophies. Under his captaincy the side topped the Test rankings for a record‑breaking stretch in 2018‑19. After stepping away from the national side, he remained the face of the Chennai Super Kings, leading them to multiple IPL titles. Yet, despite his fame, public outings have become scarce, making the New York sighting all the more striking.
The US Open Quarterfinal Showdown
Djokovic, at 38, entered the match as the clear favorite against the 27‑year‑old American Fritz. The Serbian smashed 24 aces, hit 32 winners and commanded the baseline with the poise that has defined his era. Fritz showed flashes of brilliance, especially in the third set, but the Serbian’s experience shone through in the closing stages. The win set up a semifinal clash with Spain’s Carlos Alcaraz, a rivalry that has produced a 5‑3 edge for Djokovic after victories at the Paris Olympics and the Australian Open earlier in the year.
Dhoni’s Unexpected Turn at Arthur Ashe
Accompanying Dhoni was businessman Hitesh Sanghvi, a known philanthropist and frequent collaborator with the cricketer on charitable ventures. The duo arrived in an understated black SUV, their arrival captured by stadium photographers. Dhoni’s outfit – an oversized denim shirt paired with matching jeans – sparked a flurry of fashion comments online. “He looked effortlessly cool, like a Hollywood star at a sports bar,” one onlooker wrote on Instagram.
While the match unfolded, Dhoni was seen nodding appreciatively at each rally, his neatly trimmed beard catching the arena lights. When Djokovic sealed the fourth set, a quick snap showed Dhoni clapping, a rare public display of sporting camaraderie from the cricket legend.
Social Media Frenzy and Viral Moments
Within minutes of the match ending, Sanghvi uploaded a short video to Instagram, showing Dhoni’s reaction and the buzzing crowd. The clip amassed 2.3 million views in the first hour, trending under hashtags #DhoniAtUSOpen and #DenimDynamo. Fans from Chennai to Chicago repurposed the footage into memes, some pairing the cricketer’s image with famous tennis sayings: “Love‑40, but love the denim!”
- Over 1 million tweets mentioned Dhoni’s appearance within 24 hours.
- Indian TV channels aired the clip during prime‑time sports bulletins, boosting viewership numbers for the US Open by an estimated 7 % in the Indian market.
- Several New York restaurants reported a surge in reservations from Indian tourists after the viral post.
Even Djokovic, in a post‑match interview, quipped, “It’s great to see friends from other sports in the stands. It reminds me that sport unites us beyond the court.”

Why This Matters: Cross‑Sport Fanbases and Cultural Impact
The incident underscores a growing crossover between cricket and tennis, two worlds that rarely intersect outside the Olympic arena. For Indian fans, seeing Dhoni – a household name – at a marquee American event reinforces the global reach of Indian sports icons. It also highlights how athletes can leverage their personal brands to boost visibility for events they’re not directly involved in.
From a marketing perspective, the organic buzz generated by Dhoni’s appearance dwarfed many paid campaigns. Brands racing to associate with either Djokovic or Dhoni will likely study this moment as a case study in authentic influencer impact.
What’s Next for Dhoni?
Since the US Open, Dhoni has been spotted at a charity gala in Dubai and is rumored to be negotiating a cameo in a Hollywood sports documentary. However, he has not announced any plans to return to cricket commentary or coaching. In a brief statement released through his publicist, Dhoni said, “I enjoy supporting my fellow athletes wherever I can. The game may change, but the love for sport stays the same.”
Meanwhile, the US Open will conclude on September 14, with Djokovic slated to face Alcaraz in a semifinal that promises another chapter in their evolving rivalry.
Key Facts
- Event: US Open 2025 men’s singles quarterfinal, September 3, 2025.
- Score: Novak Djokovic def. Taylor Fritz 6‑3, 7‑5, 3‑6, 6‑4.
- Location: Arthur Ashe Stadium, New York, USA.
- Notable attendee: MS Dhoni, former Indian cricket captain, in denim attire.
- Companion: Hitesh Sanghvi, Indian businessman and philanthropist.
Frequently Asked Questions
How did Dhoni’s appearance affect US Open viewership in India?
Indian TV ratings for the US Open spiked by roughly 7 % after the clip of Dhoni went viral, prompting networks to air extended highlights and draw new tennis audiences who had previously followed only cricket.
What made Djokovic’s performance stand out in the quarterfinal?
Djokovic served 24 aces, shot 32 winners, and displayed his trademark baseline precision. Even after dropping the third set, he rebounded in the fourth with a clutch break, showcasing why he remains a dominant force at 38.
Why is Dhoni’s presence significant for Indian fans?
Dhoni is a cultural icon; seeing him support another sport validates Indian athletes’ global relevance. It also provides a morale boost, especially for young cricket fans who follow his post‑retirement ventures.
Who is Hitesh Sanghvi and why was he with Dhoni?
Sanghvi is a Mumbai‑based entrepreneur known for his work in renewable energy and philanthropy. He often collaborates with Dhoni on charitable projects, and the two attended the US Open together after a scheduled business dinner.
What could Dhoni’s next public appearance look like?
Rumors suggest a cameo in a sports documentary and possible involvement in a charity match featuring former cricket and tennis stars. Until an official announcement, fans can expect occasional high‑profile outings, especially during major sporting events.